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Category: Newsletter

Feedback or Complaint?

July 13, 2026 Sandeep Ohri Leave a comment

Why Giving Feedback (With No Ask) Confuses Everyone! Let me ask you something. When was the last time someone said…

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Posted in: Behavioural Science, Newsletter

Your Real Startup Capital

Sandeep Ohri Leave a comment

The Currency Nobody Puts On A Balance Sheet I was recently standing in front of my Entrepreneurship Development class at…

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Posted in: Behavioural Science, Newsletter

Monks, Rotary, Business and BeSci

Sandeep Ohri Leave a comment

A 2,500-Year-Old Idea That Rotary, Business and Neuroscience Swear By A few days ago, I was doing what any responsible…

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Posted in: Behavioural Science, Newsletter

No Regrets!

March 22, 2026 Sandeep Ohri Leave a comment

The Most Useful Emotion You’re Doing Wrong Let me ask you something uncomfortable. What’s the one decision from your past…

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Posted in: Behavioural Science, Newsletter

What Do You Believe?

Sandeep Ohri Leave a comment

When My Sore Throat Taught Me About Magical Thinking (And Why Your Beliefs Deserve Better) Last week, I woke up…

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Posted in: Behavioural Science, Newsletter

Your Brain Got Hacked

Sandeep Ohri Leave a comment

The Four Mental Shortcuts That Make You Believe Anything A WhatsApp message landed in my inbox last week. You’ve probably…

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Posted in: Behavioural Science, Newsletter

What’s in a Name?

October 16, 2025 Sandeep Ohri 3 Comments

The Science Behind Brand Names That Stick. Or why “Arattai” might just be too much to ask from your tongue!…

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Posted in: Newsletter

Life Is A Game

August 28, 2025 Sandeep Ohri Leave a comment

Life is a Game It Gives You Choices, But Do You Know the Odds? Let me take you to a…

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Posted in: Newsletter

Behaviour in Fables

Sandeep Ohri Leave a comment

Behaviour in Fables The Psychology Hiding in Stories We All Know Once upon a time, long before TED Talks, Nobel…

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Posted in: Newsletter

Grades or Growth?

Sandeep Ohri Leave a comment

Grades or Growth? The Hidden Cost of Parental Pressure I’ll start with a familiar scene. A bright young student walks…

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Posted in: Newsletter

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